Use Blue Road Salt to Save Money and Minimize Complaints
Winter is here and with that comes the snow and ice that drivers loathe. Salt can be put down, but sometimes it’s hard to tell if an area has been treated already.
Blue Road Salt Minimizes Complaints
Many municipalities are now coloring their road salt to ease residents’ minds that their neighborhood has been salted. With uncolored salt, it can be difficult to tell if a road has been salted. Chromatech’s line of De-Icing Dyes can be used to color the salt making it highly visible against the white snow, ending the confusion on whether salt has been put down or not. City officials have said that this has been resulting in less complaints from residents thinking that their roads haven’t been salted, when in fact they have.
Blue Road Salt Saves Money
Not only will there be less complaints, but there are cost savings to be had, too. Colored salt absorbs more sunlight, adding to its ability to melt snow and ice. You can now use less salt to achieve more melting. Many drivers of plow trucks also have said that they like using the colored salt. By adding De-Icing Dyes, drivers are able to see the salt better as it leaves the spreader. No longer are they spending time covering areas that have already been salted, which saves money and results in less waste.
Contact us to see how Chromatech can add value to your de-icing products today.